How Does Marketing Create and Satisfy Consumer Needs?

A. Marketing merely reflects the needs and wants of customers. B. Marketing shapes consumer needs and wants.  Part A   ‘Marketing merely reflects the needs and wants of customers.’ We all need to eat, drink and sleep and reproduce, this is all part of …Read More

Nature Of Sales Manager’s Position

Sales Manager; Reporting to the vice president of Marketing. Job Objective The primary objective is to get maximum volume of sales through effective development and execution of sales programs and sales policies for the products sold by the division. Responsibilities and Duties.